Ok, so for the past 10 years Coors light has advertised how freaking cold their beer is. “It’s brewed cold, shipped cold, etc…”
They even had that cold train that would deliver ice cold beer to really sweaty people on the street.
Now the advertise the hell out of their Cold Activated bottles and cans.. you know the mountains turn blue when the beer is cold..
Why do I need a bottle to tell me that the beer is cold when you’ve told me over and over that it is? Have you been lying to me all these years?